CEATEC Exhibition Manual Site

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B2

How to distribute your information through the press 2. Briefing Session for Spokespersons

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CEATEC attracts a great deal of media attention and coverage before, during, and after the event.
In order to help exhibitors deepen their understanding of CEATEC, a briefing session is scheduled to introduce CEATEC's PR support measures and PR schedule for exhibitors.
This briefing will be held in Japanese. We apologize for any inconvenience caused.

Objectives

  1. To explain CEATEC 2025 and help spokespersons of each exhibitor to gain a better understand-ing of this event and our commitments.
  2. Spokespersons can share the public relations plan of CEATEC and link it with their own plan.

Target

Spokespersons of exhibitors and organizations of CEATEC 2025

Briefing session for spokespersons

Date August 22 (Fri) 2:00p.m.-3:00p.m.
Venue Online
Agenda (planned)
  • Explanation of CEATEC
  • Messages from the press (expectations for CEATEC this year, etc.)
  • Explanation of the public relations plan of CEATEC (by Management Office)

How to apply

Please apply by [Wednesday, August 20, 2025] using the form below.
Briefing Session for Spokespersons

Media Networking Event

As many media visit CEATEC for interviewing every year, we have established an opportunity for media representatives and exhibitor public relations staff to network and invite media coverage prior to the event. The networking event is designed to enhance the effectiveness of your exhibition participation, and we kindly request your participation.

Media Networking Event

Date and Time September 11 (Thu)10:00a.m.-12:00p.m.　(Reception opens at 9:30 a.m.)
Venue AP Nihonbashi (Nihonbashi Front 6F, 3-6-2 Nihonbashi, Chuo-ku, Tokyo)
https://www.tc-forum.co.jp/ap-nihonbashi/access/
Agenda (TBD)
  • Part 1: Briefing for media representatives
    *Exhibitors are welcome to attend as listeners only.
  • Part 2: Networking event for media representatives and exhibitor public relations representatives

How to apply

Please submit the registration form for the “CEATEC 2025 Media Networking Session” by September 5, 2025 (Fri).
*Due to space limitations at the venue, only companies/organizations that have applied to exhibit (excluding co-exhibitors)

Contact

JEITA (Japan Electronics and Information Technology Information Association)
Public Relations Office

E-mail: pr@ceatec.com

  1. AFrom the Management Office

    A1 Exhibit Outline

    1.  Exhibition Outline

    A2 Safety Measures

    1. 1. Basic Policy and Organizational Framework concerning Disaster Prevention and Safety Measures
    2. 2. Requests to Exhibitors Concerning Disaster Prevention and Safety Measures
    3. 3. Exhibitors’ Response to Emergency
    4. 4. Disaster Evacuation Route

    A3 Emergency Conservation Measures

    1.  Requests for cooperation to save energy

    A4 Personal Information Protection Policy

    1. 1. Personal Information Protection Policy of the Japan Electronics Show Association
    2. 2. Use of Personal Information by Exhibitors

    A5 Exhibition and Display Contents

    1. Important 1. Registration for Co-Exhibitors
    2. Important 2. Request for registration of “non-Japanese” exhibits

    A6 Applications / Inquiries List

    1. Important 1. Applications
    2. Important 2. Payment of Charges
    3. 3. Inquiries List

  2. BPromotion Tool

    B1 How to attract more visitors to your booth / How to distribute your information more broadly

    1. 1. Official website/Exhibitors-only website/SNS posting
    2. 2. CEATEC AWARD 2025
    3. 3. Booth Evaluation System
    4. Important 4. Leaflets and Envelops
    5. Important 5. Special Invitation Ticket
    6. 6. Hospitality for Overseas Visitors
    7. 7. Request for response on acceptance or non-acceptance of “Student visitors”

    B2 How to distribute your information through the press

    1. Free 1. CEATEC News Center
    2. Free 2. Briefing Session for Spokespersons
    3. Free 3. Press Release Distribution Support Service

    B3 VIP Services and Reception

    1. 1. Opening Reception
    2. 2. Exhibitor Executive Service [Required registration]
    3. 3. CEATEC Networking event for Exhibitors

    B4 How to satisfy your visitors more at the exhibition

    1. 1. Visitor Data-Reading App
    2. Free 2. Business Meeting Space
    3. 3. Reception Room
    4. 4. Use of Demonstration Room

    B5 How to advertise effectively

    1. 1. Web Banner Ad / Mail Magazine Text Banner Ad
    2. 2. On-site Ad Signs
    3. 3. Rules for Advertising

  3. CExhibition Venue Regulations

    C1 Exhibition Site

    1. 1. Exhibition Site Layout / Visitor Passage
    2. 2. Transportation Guide
    3. 3. Layout of Makuhari Messe
    4. 4. Management Office Facilities

    C2 On-site Management

    1. Important 1. Work Schedule
    2. Important 2. Exhibitor Badges, Worker Ribbons
    3. 3. On-site Photography

    C3 Load-In & Load-Out

    1. Important 1. Vehicle Stickers
    2. Important 2. Load-In
    3. 3. Vehicles during the show
    4. Important 4. Load-Out

    C4 Waste Disposal

    1. 1. Waste Material Separation

  4. DBooth Regulations

    D1 Booth Standards

    1. Important 1. Booth Standards
    2. Important 2. Base Panel Outline
    3. Important 3. Important Points for Booth Design
    4. 4. Exhibits Exceeding the Height Limit
    5. 5. Ceiling Structure
    6. 6. Two-Story Booth Structures
    7. 7. Suspended Structure
    8. 8. Universal Design

    D2 Booth Display Regulations

    1. Important 1. Display Contractor Registration
    2. 2. Product Liability (PL) Law
    3. 3. Floor Construction Work
    4. 4. Fireproofing Regulations / Advertising Balloons
    5. Important 5. Electrical Power Supply
    6. 6. Green Power Certification System

    D3 Product Exhibit Regulations / In-Booth Demo Regulations

    1. Important 1. Prohibition
    2. 2. Lighting on the Ceiling
    3. 3. Sound Emissions and Copyrights
    4. 4. (Caution)Preventing wireless LAN problems
    5. 5. UHF-band Product Exhibits / Demonstrations

    D4 Booth Management Regulations

    1. 1. Hazardous Item Handling
    2. 2. Guidelines for Giving Premiums, etc., to Visitors
    3. 3. Others

  5. EServices Related to Booth Operation

    E1 Transport Service

    1. 1. Transport, Load-in & Load-out Service
    2. 2. Parcel Delivery Service during the Show

    E2 Booth Equipment/Rental Services

    1. 1. Package Booth Service
    2. 2. Promotion Materials Support
    3. 3. Rental Fixtures
    4. 4. PC and Monitor Rental

    E3 Infrastructure Services

    1. 1. Utility Booth
    2. 2. Internet Connection
    3. 3. Temporary Telephone Line Service
    4. 4. Antenna Installation
    5. 5. Water Supply, Drainage, Compressed Air and Gas

    E4 Booth Management Services

    1. 1. Meeting Room (Rental)
    2. 2. Reserving Accommodations
    3. 3. Food / Beverage Tickets
    4. 4. Catering Service
    5. 5. Bento (Lunch Box) Delivery Service
    6. 6. Reception Staff / Non-Technical Interpreter
    7. 7. Booth Security Guard
    8. 8. Booth Cleaning

  6. Exhibition Regulations

    Exhibition Regulations

    1.  1. Exhibition Fees and Plans
    2.  2. Notes on Exhibition Fees
    3.  3. Exhibition Area, Number of Booths Applied for, Height Restrictions
    4.  4. Exhibit Categories, Booth Location Decisions, Exhibit Applications and Contracts
    5.  5. Important: Exhibit Details and Prohibitions.
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