- Time new product and technology development in line with the show
- Utilize CEATEC JAPAN's free publicity services
- Utilize the CEATEC JAPAN Official Website
- Provide detailed information on your exhibit to the CEATEC JAPAN Management Office before the show
- Announce new products and technologies to the media
- Plan announcements on-site at the show to raise media exposure
- Have a PR contact person in your booth
- Utilize PR opportunities provided by CEATEC JAPAN
- Synchronize your global PR activities with CEATEC JAPAN
- Have top managers talk about new products and technologies to raise announcement status
- Announce important new alliances and partnerships at CEATEC JAPAN
- Use your company's booth to promote a sense of unity and motivate employees
- Make sure executives visit your booth for effective selling from the top
- Use CEATEC JAPAN as a place for industry interaction at the top management level
- Rank customers as VIP, important, and potential customers (Before)
- Organize sales and marketing strategies and structure according to this list (Before)
- Effectively distribute show invitations and make appointments to meet important guests on-site (Before)
- Personally contact invited guests who do not appear before the middle of the show period (During)
- Utilize visitor information gathered on-site in activities in line with your strategy (After)
- Review catalogs and brochures
- Produce presentation data and video promotions covering the entire company
- Hold seminars and tutorials to concentrate information presentations
- Handing out promotional tools and novelties on-site is an important point
- Develop an effective questionnaire to get the information you want from visitors
- Use ad space in CEATEC JAPAN special features in trade media
- Strengthen your presence by adding your booth number to ads before the show
- Show CEATEC JAPAN video contents in showrooms and large monitor presentations
- Promote your presence in CEATEC JAPAN's diverse ad media
- Draw visitors to your booth through effective signage at the show
